Meaning, made visual.
made
MADE artes builds art, brand, and design systems with purpose.
We build identity systems from the inside out by helping people turn what they care about into work that others can recognize and resonate with.
We work with founders, creatives, and institutions who want solutions that look good AND mean something.
The result is meaningful work that holds together over time.
Coopstock
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The outcome
Opening day was a success. Not even torrential rain and flooding could put a damper on the events.
The thousands of guests that came through that weekend were able to experience a complete vision and unified design system with every piece of the identity that they experienced. The owner was enthusiastic about how everything turned out.
Project Overview
Brand Strategy / Logo / Visual Identity / Creative Direction / Murals / Signage / Wayfinding / Illustration / Menus / Collateral / Apparel / Web / Brand Guidelines
Pindustry
Pindustry is a Denver entertainment and dining venue that came to us for murals and left with a complete brand identity. We stepped in to take over mid-project, led discovery to define the brand around three pillars — games, lanes, and music — and built a visual system rooted in equal parts 1920s jazz culture and industrial history. The result spanned logo design, badge systems, murals, signage, menus, apparel, and full brand guidelines. Opening day drew thousands, and every touchpoint told the same story.
Coopstock 2026
Project Overview
After illustrating a custom 1/1 piece for rock and roll legend Alice Cooper, we were invited to transform this personal memento to be used as the central visual for the annual fundraising event benefitting Alice Cooper's Solid Rock Teen Centers. The original illustration was simplified and a full brand identity was produced to create a memorable experience for sponsors, attendees, and performers alike.
The outcome
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Spark Conference
Logo / illustration / signage / Apparel
We helped this cultural icons translate legacy into a living visual system that hold up year after year.
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Treasure
The outcome
I lead the team at Showit to design and execute on the design and branding for Spark, a sold-out, three-day conference for brand and web designers held October 28–30 in Chandler, Arizona. The event brought together 30+ sessions led by industry experts, including Amy Porterfield, Jen Olmstead, and Mike Janda, covering practical business growth, community building, and design skills. After pausing the conference for a couple of years after Covid and restarting under a new name, the desire was to build an in-person event that attendees would come back to.
Project Overview
Spark Conference
Brand Strategy / Logo / Visual Identity / Creative Direction / Illustration / Collateral / Web / social
The conference was a huge success and the designer community of Showit loved it. The team at Showit could feel the energy and so many aspects of the experience made the work so worth it.
Treasure
Project Overview
Redesigning the logo and brand identity for Treasure, the decentralized gaming ecosystem bringing games and players together through MAGIC. As the creative director, I had the opportunity to collaborate with an incredible team of creatives to transform Treasure's brand identity into something that could continue their growth in the crypto gaming arena.
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Pindustry
The outcome
Treasure and the team were able to successfully move in a clear direction and were armed with proper assets to build on their success and engage new audiences.
Brand Strategy / Logo / Visual Identity / Iconography / Illustration / Brand Guidelines / Animation / Social
Client partnerships, identity‑first templates, and resources for creatives ... all rooted in an art‑led approach with clarity and purpose.
We know this from experience:
When identity is clear,
expression follows.
Art with a point of view
